Working closely with the National Marrow Donor Program (NMDP) Foundation team, CCS helped raise over $30 million during the first two years of the $100 million comprehensive campaign, with the second year occurring during the early months of the COVID-19 pandemic.
The campaign not only advanced major gift results, but also focused on effectively communicating highly technical information to a non-expert audience, building a mid-level giving program, and creating a framework for launching five market-specific strategies in key metropolitan regions.